Dr. Ethel Abe Holds a PhD in Management and Entrepreneurship from the UKZN and a Master of Business Administration degree (Marketing & Management) from the Ahmadu Bello University Nigeria. Ethel is a corporate strategist, an entrepreneur and an expert in work-life balance strategies. She lectured Services Marketing, Business to Business Marketing, Corporate strategies and Entrepreneurship for the UKZN. Dr. Abe has published several articles in peer-reviewed academic journals. She brings into her consulting practice, wealth of experience from the private and public sectors. She is an accredited counselor, moderator, assessor and facilitator. Dr. Ethel Abe co-founded Sash Business Management in 2009.